The unified brand features a logo coined as the 'Singapore Mark'. Passion Made Possible is the destination brand of Singapore, jointly launched on 24 August 2017 by Singapore Tourism Board (STB) and Economic Development Board (EDB). Passion Made Possible marks the rebranding of the Singaporean brand, replacing the previous YourSingapore campaign.. The brand strategy will be adopted by other Getting Around Singapore; Featured Explore Singapore, Sustainably (Beta) Plan your trip to Singapore with Mobi Go-To Guide: Tourist & Visitors Centres
Britain's tourism industry is a dynamic affiliation of public and private sector organisations - such as small to medium-sized enterprises (SMEs), international private businesses (for example airlines and large hotel chains), and destination organisations at local and regional levels. Domestic tourism is the core of businesses revenue
The Singapura Cat a.k.a. Kucinta (Kuchinta) is regarded as Singapore's Tourism Board's mascot, although claims of it having originated from Singapore remain questionable. The Cat Fanciers Association in the US gave the Singapura cat pedigree status in 1988. Origins The Singapura cat has a history that is somewhat shrouded in mystery.
Olivier Lim. Olivier is currently lead independent director of DBS Group Holdings Ltd and DBS Bank Ltd, and Chairman of PropertyGuru Group Ltd, Certis CISCO Security Pte. Ltd and Starhub Ltd. He is a Deputy Chairman on Singapore Tourism Board and a Director of Raffles Medical Group. He serves on the MAS Securities Industry Council.
*Product Disclaimer: Tourism Australia is not the owner, operator, advertiser or promoter of the listed products and services.Information on listed products and services, including Covid-safe accreditations, are provided by the third-party operator on their website or as published on Australian Tourism Data Warehouse where applicable.
Singapore's tale is one of trials and triumphs. Our city has evolved across the span of five short decades, from developing country to global metropolis. It is this unquenchable passion - coupled with our can-do attitude of never settling - that propels us to punch above our weight against all odds. Passion Made Possible is the spirit
The campaign experts on topics including future Over 1.4 million generated a reach of 6.2 million with travel and sustainability, enhancing impressions a 65% completion rate, achieving 43% Singapore's positioning as a thought- generated more impressions than the set target. Annual Report 2021/2022 83.

To help the rejuvenation of businesses in the tourism sector, the Singapore Tourism Board (STB) and Visa have jointly produced a paper to provide insights to THE ECONOMIC IMPACT OF COVID-19 ON TOURISM Singapore's tourism sector takes a hit Tourism eceipts r vs Q1 2019 Share of Tourism Receipts by Major Components In Q1 2020 47% 31% 36% 52%

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    • what is singapore tourism board